|Year of production (circa)
18k Yellow gold
Rolex Day-Date Ref. 1803 Double Dash
This is the archetypal Rolex Day-Date, if you ask us: 18k yellow gold, president bracelet, domed acrylic crystal, gold pie-pan dial. A perfect recipe! However, with fine details such as the ‘double dash-dial’ and cigarette hand-set.
This beauty dates back to 1964 making it one of the first its generation. After this reference example was produced, that stunning pie-pan dial would be discontinued. A big loss, in our modest opinion.
While there are all sorts of exotic variations available on the market, the gold dial version is arguably the most iconic and classical version of them all. It graced the wrists of many leaders, artists and athletes. It has become a cultural icon.
This great Day-Date ref. 1803 is now available at Amsterdam Watch Company
Availability: In stock
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The president’s watch! The Rolex Day-Date is probably one of the most instantly recognizable watch designs ever made. Being only available in precious metals, it has become synonymous with success and prestige. A watch to celebrate accomplishment.
The Day-Date was launched in 1956 as the Ref. 6510 and Ref. 6511. It was the first watch to display the day of the week as well as the date, hence the name. It was updated to the Ref. 6611, adding Superlative Chronometer certification to the mix. The 6611 is the only Day-Date ever to be made in steel, but only 6 pieces are known to exist.
And then from 1959 until the late 1970’s, we see the most popular vintage Day-Date: the 1800 series. This is the archetypal Day-Date we all know and love. Lyndon B. Johnson was spotted wearing one in 1965, putting the nickname President’s watch firmly in the collective memory.
A 1977 update saw the introduction of a quickset date, in the new 18000 reference series. It wasn’t until 1988 before the 18200 series received a quickset day function, becoming the double quickset.
The Day-Date is available in yellow gold, white gold, rose gold and platinum. Countless dial variations include wood, stone and Stella options. Among the many case/bracelet finishes available, the bark is probably best known, resembling the irregular pattern of tree bark. The Day-Date is one of the few Rolex lines with factory gem-set bezels and dials as an option.
The Day-Date is an icon in pop-culture. It wasn’t just American presidents like Johnson and Kennedy who put it on the map. From Tony Soprano to Tupac Shakur, from Warren Buffett to Jennifer Aniston, they were all spotted wearing Day-Dates. Are you next?
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