|Year of production (circa)||
18k Yellow gold
Rolex Datejust Ref. 6917
The dial of a watch is called the face of the watch. Dials of Rolex are the most energetic and vibrant. Coming to life as light catches them.
The seventies are an impressive decade talking about the design of watches. The Swiss brands all made their models chunky, and more colourful. Also interior and fashion were under the influence of change. Remember the wallpaper at your grandma’s house or the big moustache from your father? A funky period.
Rolex is not the first of following trends, they see and wait. The outside did not change much, so the fluted bezel stayed fluted, Oyster bracelet stayed the same. But what they did change were the materials and colours of the dial. Rolex used a lot of colour (Stella), gemstones, wood, etc.
Our golden lady is a good example from those days, 18k gold with a tiger-eye dial. Featuring an outstanding and unblemished Tiger’s Eye dial, a richly layered dial with golden and brown hues that jumps off the wrist with every glance. Nothing short of breathtaking.
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The Rolex Datejust is one of the most iconic watch designs ever made. We try not to use the term “iconic” too liberally, but it is surely justified here. Launched back in 1945 as the Ref. 4467, the design has been only marginally updated every now and then. And it has looked fresh and current ever since.
When it comes to vintage, two generations of Datejust are particularly popular; the Ref. 16xx and the later five-digit references. The 16xx models were made from the fifties until roughly 1978 and feature a beautifully dimensional pie-pan dial. Many of these came on folded jubilee bracelets and they did not yet feature a quickset date.
When the reference was updated to five digits around 1978, the pie-pan dial was replaced by a flat dial. The caliber was updated to now feature a quickset date. A decade later, in 1988, a new update saw the introduction of a sapphire crystal. For us, this is where vintage Datejust becomes modern Datejust.
Countless variations can be found. Different bezels, bracelets, dial colors, sizes and materials. The Datejust is one of the most beloved and versatile watches around. If you are looking for a one-watch-collection, that works equally well with shorts as it does with a three-piece suit, the Datejust is probably a pretty safe bet!
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