|Year of production (circa)||
Steel & gold
Rolex Datejust Ref. 68273 31 mm
The midsize Datejust in two-tone guise, an absolute crowd-favourite!
This beauty dates back to ca. 1995 and features a stunning porcelain dial. Its crisp white dial is super glossy and beautifully contrasted by the thick black printing. Applied Roman numerals complete a very posh aesthetic.
Measuring in at 31mm and executed in a combination of steel and gold, this is a true do-it-all watch. Ready for any occasion and any outfit.
Come and try it on in our store at Reestraat 3 in Amsterdam
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The Rolex Datejust is one of the most iconic watch designs ever made. We try not to use the term “iconic” too liberally, but it is surely justified here. Launched back in 1945 as the Ref. 4467, the design has been only marginally updated every now and then. And it has looked fresh and current ever since.
When it comes to vintage, two generations of Datejust are particularly popular; the Ref. 16xx and the later five-digit references. The 16xx models were made from the fifties until roughly 1978 and feature a beautifully dimensional pie-pan dial. Many of these came on folded jubilee bracelets and they did not yet feature a quickset date.
When the reference was updated to five digits around 1978, the pie-pan dial was replaced by a flat dial. The caliber was updated to now feature a quickset date. A decade later, in 1988, a new update saw the introduction of a sapphire crystal. For us, this is where vintage Datejust becomes modern Datejust.
Countless variations can be found. Different bezels, bracelets, dial colors, sizes and materials. The Datejust is one of the most beloved and versatile watches around. If you are looking for a one-watch-collection, that works equally well with shorts as it does with a three-piece suit, the Datejust is probably a pretty safe bet!
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