Sarcar Ellipse “Coral”

Sarcar is not exactly a well-known name in the watch industry. But this is a watch that deserves your attention.

The brand was founded in 1948 in Geneva, with the aim of making highly exclusive, bejeweled, artisan timepieces. This is certainly a magnificent example of this effort.

The oval case alone is a rather rare feature. Apart from a Cartier Bagnoire or Patek Ellipse, the oval watch design has never seen mainstream adoption. However, this Sarcar proves it extremely attractive, when executed properly.

The watch case is made up of two levels. The main case houses the movement and supports the dial. The second part is a bit elevated and keeps the crystal in place. The elevated ‘lunette’ gives this wristwatch a beautiful sense of depth. Both levels of the watch have been diamond set. Absolutely stunning.

The dial might trick you into thinking it is a stone dial. However, it is red coral. The different hues of pink and orange in this dial are unlike any we have seen. The elegant dagger hands and applique logo complete a near-perfect design.

The Cartier-Esque crown with matching red coral cabochon elevates the watch to the luxury level we like to offer in our boutique.

Although a more recognizable brand name can be attractive, part of the magic of a lesser-known hero like this is that you will not run into anyone wearing the same watch. It is truly unique, making it highly desirable.

Year 1970s Tags , , ,


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Model Ellipse
Bracelet/strap: Leather
Year of production (circa) 1970s
Buckle/clasp Generic plated
Material 18k Yellow gold
Set Content Watch only
Crystal Sapphire
Warranty 2 year (AWCo)
Movement Hand-wound

All of our vintage watches have been carefully selected for you. Each watch is meticulously inspected on condition and originality. Furthermore, our watches receive a full service by our highly skilled and qualified watchmakers before hitting the store, so you can wear your special find with confidence. A statement we back up with a 2-year warranty.

With over two decades of experience in vintage watches, we have developed an eye for great quality and great stories. Because we believe every vintage watch tells a story through its unique design, history and patina. A vintage watch is a time-traveling device in that sense. A practical item for daily use, that connects us to something bigger than ourselves at the same time. In an age of single-use goods and quick consumption, a mechanical marvel that is designed to last for generations is quite simply a fantastic thing to have in your life.

At AWCo, we are a diverse team of watch experts, each with their own niche interests and expertise. From history buffs to tech geeks and style gurus, we all approach this beautiful passion from different angles. We operate under the mantra that every vintage watch is unique and so is every client. We get a massive thrill out of helping you find that one special watch that perfectly suits your personality, style and budget. To see you staring at your wrist with a big smile on your face, is what we get out of bed for.

So if you like what you are seeing here, give us a visit, a call or a message via email or Whatsapp. We are looking forward to helping you discover whether this is the watch for you or your loved one.


At AWCo we put the safety of our shipments upfront at all times. Therefore, we ship all our packages insured.

We strive to promptly handle packages to minimize delays. Delivery times begin from the day of dispatch. While we make every effort to ensure smooth delivery, we cannot be held responsible for delays caused by destination customs, local duties, taxes, or lost items during transit.

Certainly, we understand that overloaded mail-order companies can also contribute to potential delays in the delivery process. Despite our best efforts, external factors beyond our control may affect shipping times. Rest assured, we remain committed to providing timely service and will work diligently to ensure your order reaches you as promptly as possible. For any inquiries or updates, feel free to reach out to us at Your satisfaction is our priority.


Year of production (circa)



18k Yellow gold








Generic plated

Set Content

Watch only