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Must de cartier TankMust de cartier Tank

Must de Cartier Tank

We all know the legendary Cartier Tank from its distinct black Roman numerals. This one is quite different…

These are so-called Breguet numerals. A decorative, classical style of Arabic numerals that were debuted by, you guessed it, Breguet. It lends an entirely different aesthetic to this beautiful little Tank. And the mere fact that you just do not see it very often, only adds to the charm.

Beyond the dial, this is the familiar Must de Cartier recipe of a gold-plated silver case, fitted with a Quartz movement, for care-free daily wearing.

Come and try this beauty on in out boutique at Reestraat 3 in Amsterdam.

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Brand

Cartier

Model

Year of production (circa)

1990

Material

Gold plated

Crystal

Mineral

Dial color

Cream

Movement

Quartz

Diameter

23 x 30 mm

Bracelet/strap:

Leather

Buckle/clasp

Generic plated

Lug Width

15 mm

Details
Brand Cartier
Diameter 23 x 30 mm
Model Tank
Bracelet/strap: Leather
Year of production (circa) 1990
Buckle/clasp Generic plated
Material Gold plated
Lug Width 15 mm
Crystal Mineral
Warranty 2 year (AWCo)
Dial color Cream
Movement Quartz
Backstory

The Cartier Tank was designed by Louis Cartier in 1917. Its design was inspired by the brand new, awe-inspiring Renault FT-17 tank, used in WWI. We may consider the Tank to be a classical shape today, but back in 1917, it was a design revolution, much like the Renault that inspired it. The very first public example was given to General John Pershing in 1918.

The iconic design looks simple and elegant, but is deceptively complex at the same time. The nearly square case is flanked by two brancards, giving the watch its slender, rectangular appearance. A form that is clearly taken from the Renault tank with its tracks. A white dial, black Roman numerals, heat-blued hands, rail-road track and sapphire cabochon crown complete the typical Tank design.

Countless variations on the theme exist though. 1921 Saw the introduction of the elongated Cintrée models. In the 1970’s, in response to the Quartz crisis, Cartier launched the Must de Cartier line. These Tanks were powered by more affordable quartz or mechanical ETA calibers and the cases were plated silver, rather than 18k gold. The Tank Americaine was launched in the late 1980’s. The elongated and curved shape was reminiscent of the Cintrée, but a little less delicate in form. The more angular, modern Tank Francaise was added to the collection in 1995. More niche variants such as the Tank Chinoise and the odd “digital” Tank a Guichet are available for those with a taste for something different.

The Cartier Tank has always been a celebrity favorite. Iconic figures such as Andy Warhol, Muhammad Ali and Jackie Kennedy wore Tanks. Jackie Kennedy’s specific watch was later acquired by Kim Kardashian for a whopping $395.000,- at auction. Today, you might spot a Tank Francaise on the Dutch Queen Maxima’s wrist.

The Cartier Tank is surely one of the most iconic watch designs out there. You can easily put it side-by-side with the Rolex Submariner and AP Royal Oak as one of those genre-defining designs. It is tempting to throw the term iconic around in the watch world, but it is justified here beyond a shadow of a doubt.

Shipping
Of course it is of the utmost importance to get your purchase to your doorstep safely. Therefore, we ship all our packages insured worldwide.
We do our best to handle packages as soon as possible. This could take a max. of 3 working days. Note that the delivery times commence the day of dispatch.
Unfortunately, we cannot be held responsible for any delays caused by destination customs clearance processes, local duties and taxes, and items that are lost in transit. 
Please email us for more information at info@awco.nl.